ข่าวประชาสัมพันธ์ NewAmsterdam Pharma+the Menarini Group

KBTG, developer of the MAKE by KBank application, h...

MAKE by KBank indicates a significant financial trend for 2025: Thais are increasingly turning to "money allocation for spending control", boosting the popularity of the app's Cloud Pocket, which helps them save 40% more effectively

KBTG, developer of the MAKE by KBank application, has identified a new financial trend among Thai users. While they once focused primarily on saving, the majority are now prioritizing "money allocation to control their daily expenses". This shift shows a significant increase in financial discipline and reinforces the growing popularity of the app's "Cloud Pocket." Mr. Chetaphan Siridanupath, Managing Director of KASIKORN Business-Technology Group (KBTG), said that the user data of the MAKE by

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